Daniel J SaitMonitor Audio Group has announced the appointment of Charlie McClarron as UK Custom Installation (CI) Business Development Manager.
With a wealth of industry experience, having held key roles at Steinway Lyngdorf, Artcoustic, Pulse Cinemas and Anthem AV Solutions, Charlie will lead the development of Monitor Audio’s CI business in the UK.
This strategic appointment comes at a pivotal time for Monitor Audio Group, underlining its continued commitment to the CI sector following a period of significant investment across product, infrastructure and education. The move follows recent initiatives such as the launch of its Experience Centre and the Elevate Sound Performance Academy, an integrated training and support programme designed to strengthen installer knowledge, system design capability and technical support across the brand’s ecosystem.
By strengthening its leadership team with an experienced CI specialist, the brand further reinforces its long-term strategy to expand its award-winning Architectural speaker range while delivering enhanced commercial opportunities and deeper support to its nationwide network of integrators and retailers.
Charlie joins Monitor Audio following his departure from Steinway Lyngdorf, bringing with him extensive channel experience and established relationships within the high-performance audio and CI market. His appointment is widely seen as a key step in accelerating the brand’s UK growth ambitions within the custom installation space.
Commenting on his appointment, Charlie said, “It’s an exciting time to be joining Monitor Audio Group. The level of investment into the CI space, across both product and infrastructure demonstrates a clear commitment to long-term growth and partner support. I’m looking forward to contributing to the next phase of that journey.”
Michael Johnson, Commercial Head of UK at Monitor Audio Group, added: “Over recent years, we’ve made significant investments in our product portfolio, earning strong global recognition and momentum. Alongside this, we’ve built the infrastructure; training, design and technical support to fully support our partners. The final piece was bringing in an experienced business development professional to accelerate our ambitions in the CI space. Charlie is the ideal fit to help take us to the next level.”