Lutron Launches Immersive Luxury App

Bring the Showroom to Any Room: Lutron Expands Launch of New Immersive Luxury App to EMEA & Asia.

The Lutron Luxury Experience App is described as a powerful tool that enables users to take an immersive, virtual journey through Lutron lighting, blinds and controls—and visualise how they bring a home to life. The Luxury Experience App is now available in the UK, Europe, Middle East, India, and Asia. Available now on the App Store for iPadOS 16.4 or later, the new app is poised to redefine the way users interact with the Lutron portfolio, offering an unparalleled digital journey through luxury residential solutions, says the company.

The Luxury Experience App has been created to be a powerful storytelling tool designed to showcase the power of Lutron’s automated blinds, intelligent lighting and intuitive controls. The app enables users to explore Lutron’s luxury residential portfolio from anywhere, effectively bringing the showroom into the comfort of any room.

Michael Smith, Vice President & General Manager International Sales, Lutron says, “The new Lutron Luxury Experience App has completely revolutionised our ability to communicate the impact of lighting, blinds, and controls to our users. But its power goes even further by giving customers the ability to personalise options to their style and visualise how those options might look in their own home. The app sets a new standard in the industry and we’re thrilled to expand its availability to over 100 additional countries around the world.”

One of the standout features of the Lutron Luxury Experience App is its innovative camera functionality, allowing users to visualise Lutron products in any space, blending digital elements with reality, facilitating decision-making and enhancing the overall customer experience.

Enhanced Features Redefining User Experience

•              The shades openness simulator enables users to visualise a range of window blind fabrics and openness factors – even placed over their own window using the iPad’s camera. This capability ensures the selected fabric achieves the optimal balance of outdoor views, light filtering, and privacy in any living space.

•              A keypad configurator allows users to customize and preview keypad designs tailored to their preferences and home interior design.

Compatibility

The Lutron Luxury Experience App is available to download now, compatible with iPadOS 16.4 or later. You can find Lutron’s Luxury Experience App here.

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