Strive AV celebrates first year of success following rebrand

Strive AV is celebrating one year since changing its name from CDEC in 2021. The change signals a new ethos and era for the pro AV integrator, led by Managing Director Toni Chalk.

The Strive AV name is becoming recognised as an established and trusted go-to AV partner. In the last 12 months, the company has opened a new HQ and warehouse located in Felbridge, on the Surrey-Sussex border and made the transition to a profit-focused business. Strive AV has also recently been approved under the government’s first ever AV apprenticeship scheme and has already taken on one apprentice, marking another successful milestone.

But it’s not a new company – in fact, Strive AV has a 20-year heritage under its former name of CDEC. Toni Chalk, Managing Director of Strive AV, took over running the business following the sudden passing of her business partner. Since then, Toni has worked hard to steer the business through challenging times. Six years on, and the positive transformation sparked Toni to rename the company Strive AV.

Toni’s vision for the business continuously evolves, striving to deliver excellence and succeed, on time and on budget for each and every client. Toni also drives her team to continue working hard in helping to support its customer continuity.

“We strive to be a leader in customer experience. Our heritage and proven track record speaks for itself; each member of the Strive AV team is empowered to make our customer service provision the very best it can be, and we are proud to continue working with customers who have been with us from the very beginning.” says Toni.

AV solution providers

With firm roots within the education sector, Strive AV aims to deliver excellence in education, but also corporate, health and retail environments. Its primary aim is to provide AV solutions which transform communication and enhance the end user’s experiences.

Strive AV has the knowledge and the expertise to provide strategic and comprehensive end-to-end audio and visual solutions for a range of environments, including board and meeting rooms, control rooms, digital media scheduling, broadcast solutions and much more.

The company works closely with leading supplier brands such as SMART, Promethean, Clevertouch, BenQ and Extron to provide the highest quality display and presentation technology.

With a new HQ and warehouse facility, impressive projects and a government funded AV apprenticeship scheme, Strive AV is going from strength to strength.

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