Lewis CaliburnWiiM, a pioneer in premium smart home experiences that offer simple and affordable connected AI products and Soundtrack (Soundtrack Your Brand) has announced the integration of Soundtrack into the WiiM Pro, WiiM Pro Plus, WiiM Amp, the recently launched WiiM Ultra and commercial installation devices.
This partnership introduces one of the world’s most comprehensive music streaming services for businesses, granting WiiM users access to Soundtrack’s catalogue of more than 100 million songs.
The Soundtrack integration elevates commercial spaces by delivering a curated musical experience seamlessly through WiiM’s high-fidelity streaming device. Businesses can easily create and control the perfect ambiance tailored to their brand by importing playlists from Spotify or using Soundtrack’s AI Playlist Creator. Ready-made playlists can be scheduled in advance.
“Integrating Soundtrack with our WiiM devices represents a meaningful step forward in our business audio streaming solutions,” says Dr. Lifeng Zhao, CEO of Linkplay Technology. “This partnership enhances the value we deliver to our customers by offering a more immersive and tailored audio experience.”
“Many of our customers seek straightforward audio setups that deliver high-quality sound. This integration responds directly to that need. The WiiM product range, with its intuitive features, is ideal for smaller venues such as shops, cafés, and bars. We are thrilled to collaborate with WiiM and bring this offering to our customers,” remarks Ola Sars, CEO of Soundtrack.
The WiiM Pro series, WiiM Ultra, WiiM Amp and CI devices, now equipped with Soundtrack Your Brand, are ready for immediate use.
Access to these new features is available via an update on the WiiM Home app, which was recently rolled out. This update introduces a tailored music streaming experience for business purposes, with no additional setup needed.