Sonos has announced Trade Up, a program that rewards Sonos customers who upgrade older products. At launch, owners of Connect, Connect:Amp, ZP80, ZP90, ZP100, ZP120 and the first generation Play:5 are eligible for a 30% discount on any new Sonos product for each original product replaced.

Anyone can take advantage of this offer via sonos.com or a recognised partner. The program is currently available through Sonos.com, and participating retail and CI dealers.  Sonos owners can contact an authorised installer to recycle their eligible devices and set up new products, and they’ll still get a 30% credit.

Sonos launched the original versions of these first generation speakers and components more than a decade ago and has since released various upgrades in Sonos Amp, Sonos Port and the second generation Play:5, in addition to entirely new speakers such as Sonos One, Beam and Move. These products include technology that enables new features such as AirPlay2, voice control, Automatic Trueplay and more innovations in the years ahead:

“Our focus has always been to create a system of products that offer choice and sound great for years. As we’ve introduced newer generations of Sonos speakers and components, we built for the future, offering a step-change upgrade in hardware and software for even more power and capability,” said Zack Kramer, VP, Retail at Sonos. “Today, we’re offering the opportunity to trade up to these new Sonos experiences.”

Customers with eligible products can follow a simple process to register for the Trade Up discount and find the best way to recycle their product.

For more information go to sonos.com/tradeup.

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