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Ineva Seating Goes ‘Direct to the Dealer’ in the UK

Ineva Seating, a premier producer of luxury home cinema furniture, has revealed its plans to engage directly with UK dealers. The company says this strategy enables dealers to collaborate closely with the manufacturer, leading to several advantages such as faster design, improved pricing and dealer incentives like CGI room visualisations and demonstration room promotions.

Ineva Seating argues it can deliver a more efficient experience for its clients by connecting directly with dealers. A direct communication channel between dealers and manufacturer accelerates the design process, making it more effective, reducing lead times and expediting order fulfilment. Apart from the perks of swifter design and production durations, dealers directly partnering with Ineva Seating will also benefit from superior pricing. By cutting out intermediaries, Ineva Seating says it can present its products at more attractive prices, enabling dealers to extend these savings to their clientele.

As an added motivation for dealers to collaborate directly with Ineva Seating, the firm is presenting various dealer incentives, such as CGI Renders and demo room deals. These offerings aim to assist dealers in optimally displaying the brand to their clients, allowing them to witness the excellence and practicality of the seating solutions in person.

“We are thrilled to be going direct to dealer in the UK,” says Paul Ricci, MD of Ineva Seating. “This move is a testament to our commitment to providing the best possible service to our customers. By working directly with our dealers, we can ensure that they have access to the best possible pricing and the highest quality seating solutions. We look forward to building even stronger relationships with our UK dealer network and continuing to deliver innovative seating solutions that meet the needs of our customers.”

Dealers can register to become a dealer by hitting this link and also receive an additional discount on their first order.

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