Daniel J SaitHDA/uControl announces a new strategic partnership with Global AV Sales to meet fast-growing international demand for its smart AV control platform.
The specialist sales agency will represent the HDA/uControl product range across the Asia-Pacific (APAC), Middle East, and EMEA regions.
In addition to sales representation, Global AV Sales will lead expert product and sales training for HDA/uControl’s expanding network of distributors and dealers, ensuring partners worldwide receive consistent product knowledge and high-level support.
The collaboration is a key milestone in HDA/uControl’s international expansion. The company’s uControl platform continues to gain momentum thanks to its appeal in the midmarket sector, offering fast deployment, ease of use, and powerful features that challenge legacy control systems often seen as costly and complex, says the company.
“Our core mission is to empower ambitious installation businesses,” says Chris Pinder, Founder of HDA. “uControl gives integrators the tools to efficiently take on more midmarket projects during downtime between high-end installations. That boosts cashflow, increases efficiency, and keeps quality uncompromised. It’s a second engine for the modern installer: fast to deploy, easy to use, and built to challenge the status quo. Having met Dave and Mica at various international events, it was clear they shared our energy and belief in the product, and I’m thrilled to have them helping us take this to the world.”
Dave Williams, CEO of Global AV Sales, adds, “We’re excited to be working with HDA Systems and believe the HDA and uControl combination brings something genuinely new to the market. The compatibility, usability, and scalability of the platform open up incredible opportunities for our distributor and dealer partners worldwide.”