Daniel J SaitWith new demonstration facilities at the ready, Habitech says it will help integrators and their customers get the most from CI-oriented TV lines from Samsung.
Habitech, value-added distributor to residential and commercial CI says the company is excited at the opportunity to add value to some of the consumer world’s most powerful display technology. The new partnership will combine Samsung’s CI-inspired TV lines including its MicroLED offering ‘The Wall’, its décor-loving ‘The Frame’ TVs and ‘The Terrace’ outdoor displays, with the promise of Habitech’s award-winning end-to-end support.
At the frontend, installers and their clients are invited to the disti’s new suite of home environments recently completed at Basingstoke, where, within smart residential settings, customers will be able to imagine the experience of Samsung’s latest wizardry in their own homes, adding a compelling new dynamic to the retail of the company’s most innovative display products.
The Wall
Chief among these, and effortless to appreciate is The Wall, by Samsung. Desribed as revelatory in scale and performance, The Wall is constructed from MicroLED modules measuring 806.4 x 453.6 mm (just over 36in diagonally), having a display resolution of 960 x 540 pixels. A 4 x 4 module build generates a giant 146in display at 4K UHD while an 8 x 8 construction re-creates The Wall with a colossal 292in diagonal at 8K resolution. Each MicroLED pixel is the product of a cluster of three tiny self-emissive RGB LEDs. This means that the brightness and colour of every pixel can be controlled precisely or turned off entirely to create a ‘perfect’ black for maximum contrast and optimum colour.
Complete with an ‘Ambient’ mode for the display of décor-matching artwork, Habitech says the Samsung light engine has the versatility to inspire spaces beyond the home, in elite hospitality, office and retail for instance, where its super-durable engineering, astonishing size and spectacular seam-free abundance are bound to make an impression. Alongside the modular IW008R model designed for luxury living environments, Habitech will also be supporting the CAT-connected IW008J and IW012J products, equipped with a pixel pitch more appropriate for commercial projects.
The Frame
If ever there were a TV in tune with CI culture, it is ‘The Frame’ QLED HDR smart TV, says Habitech. The Frame is two screens in one: a high-performance ‘Quantum Dot’ 4K UHD display when turned on, and a place for photos and décor-matching art when off. Seamless décor integration is offered with a choice of super-thin magnetic bezels in myriad colours to frame the flush-fitting display.
The Frame’s ‘Art Store’ subscription service will deliver unlimited access to à la mode art and photography while curating new art according to user preferences. Personal images can be uploaded via the SmartThings app or USB flash drive and filter adjusted for room ambience. Other smarts include content mirroring from a smartphone or tablet, Apple device pairing via AirPlay 2 and compatibility with IoT sensors and voice control from Alexa, Google Assistant and Bixby. Available from Habitech in 32, 43, 50, 55, 65 and 75in sizes, The Frame is billed as a must for all interiors gurus seeking the perfect blend of technology with room design.
The Terrace
Take the latest Samsung 4K QLED smart TV thinking, make it IP55 weatherproof and hey presto: The Terrace.
At just 6cm deep the Terrace’s black steel frame and anti-glare display install ideally in partial shade so that its class-leading brightness (2000 nits av/4000 pk), Quantum 4K processing, AI upscaling, adaptive picture tech and HDR+ contrast can combine to turn everyday viewing into an epic outdoor entertainment experience, even on the sunniest of days. Packaged with a full suite of smarts including Disney+, Apple TV, NOW TV and BT Sport apps, tap-to-view mirroring, Wi-Fi, Bluetooth and voice-assistant support, the 55, 65, 75-in models from Habitech will raise expectations of outdoor TV to a new level of capability and aesthetic quality.
The Terrace has been created to supply the very best from the world’s reigning TV tech champion, come rain or shine.