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At ISE 2025, PureLink GmbH will be exhibiting alongside LEDCON Systems, a German specialist in professional LED displays, and Just Add Power, a US-based pioneer in AV over IP technology. Together, these three companies will present a complementary portfolio of products at stand 2R600, showcasing innovations designed to address a broad range of professional AV needs. 

At the event, PureLink will unveil its latest range of AV and IT connectivity solutions. Central to its showcase is the FlexInstall series, a line of cables designed to simplify installation and optimise performance. 

These ultra-compact and slim USB, HDMI and Cat.6a cables are engineered to provide a flawless fit, even in tight spaces, while the function coding system allows users to instantly identify each cable’s purpose. The cables also feature removable, colour-coded strain reliefs that improve rack organisation. 

With graphene shielding, the FlexInstall cables deliver exceptional signal quality, says the manufacturer, and their lightweight, flexible design with a soft jacket reportedly ensures effortless handling. The installer-friendly packaging further enhances sustainability by reducing plastic waste and enabling easy stacking. 

Another highlight is the MicroX4 passive USB-C cable range, which uses micro coax technology to deliver extended range and superior signal integrity compared to traditional twisted-pair cables, claims the manufacturer. 

Designed with high-precision connectors, this cable incorporates dual locking mechanisms: a semi-permanent connector grip enhanced by PureLink’s proprietary Tru-Lock System (TLS), which offers unparalleled retention. 

The cable also includes function and length coding for quick identification and features a super-flexible soft jacket for ease of use in a wide range of installations. 

In addition, PureLink will showcase its U3x signal management solutions, which include full-feature USB-C and USB3 extension systems and modular HDBaseT 3.0 transmission solutions. These products are tailored for workspaces and educational environments, enabling reliable and efficient transmission of audio, video and control signals over long distances. 

PureLink will also showcase its range of modern UC meeting solutions, featuring advanced multiformat switchers, which support HDMI 2.1 with up to 48Gbps bandwidth, designed to suit any screen or device on the market, alongside USB-C connectivity with fast device discovery. 

For extended video and data transmission, some models can even deliver 5K 21:9 over HDBaseT up to 100m, as well as remote camera and HID control. USB-C Power Delivery, and intuitive control features, making them ideal for huddle rooms, collaborative environments or even classrooms. 

For modern workspaces, PureLink will present the mediahub2 Dock, a versatile and elegantly designed USB-C docking station. It supports single 8K or 5K outputs, or dual 4K screen outputs, making it ideal for high-resolution displays. Equipped with Gigabit Ethernet, three USB device ports and up to 100W of Power Delivery, the mediahub2 USB-C docking station is optimised to deliver seamless connectivity and fast performance. 

 Finally, addressing the demands of hybrid work environments, PureLink’s Bring Your Own Meeting (BYOM) solutions will also be on display. These include high-performance videobars, PTZ cameras and accessories designed to enhance wireless collaboration in both remote and on-site settings.

PureLink’s team of nine AV experts will be available throughout the event at stand 2R600 to provide live demonstrations, answer questions and share insights about their latest innovations. 

Register for ISE here.

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