Bolton-based TV brand Mitchell & Brown has unveiled an extensive new range of Freely-enabled TVs powered by TiVo.
Fully embracing the smart TV revolution into free-to-air broadcast TV, the move presents a new sales opportunity for independent electrical retailers.
“With Freely now offering live broadcast TV without the need for an aerial or satellite dish, this range enables effortless, cable-free installation in any room,” says Dan Brown, Operations Director at Mitchell & Brown.
“Whether it’s the living room, bedroom, kitchen, kids’ room, basement, student accommodation, or even the garden shed, Freely gives retailers a truly unique selling point for both primary and secondary TV sales.
“Our Freely TVs make it incredibly easy for customers to access all their favourite live channels, on-demand content and streaming services through a single smart TV interface anywhere in the home. Plus, the full premium range features central pedestal stands instead of standard feet, while the QLED models go one step further with an enhanced swivel stand for added convenience.”
The new Freely TV line-up spans 15 core models, all part of Mitchell & Brown’s premium Smart TV portfolio. It is designed to meet the needs of every room in the house, from space-saving 24in HD Ready models ideal for kitchens, bedrooms and student living, through to 65in 4K UHD QLED TVs for the living room.
As with all premium Mitchell & Brown TVs sold through High Street retailers exclusively, this premium Freely range is supported by the brand’s seven-year guarantee.
With Freely, customers can enjoy all major broadcast channels, including BBC, ITV, Channel 4 and Channel 5, live over Wi-Fi, alongside on-demand services and catch-up, without ever needing to connect to an aerial or satellite dish.
Mitchell & Brown chose the TiVo operating platform for its seamless integration of live and streamed content into a simple, intuitive guide, aligning with the brand’s ethos to simplify TV operation for all.
For retailers with commercial customers, the new range is ideal for spaces that might have been unsuitable for traditional broadcast TV cable routing, including rentals, apartments, hotels, Airbnb properties or period homes.
The new Mitchell & Brown Freely seven-year warranty range includes models such as the JB-24T1811 and JB-32T1811, compact HD Ready (24in) and Full HD (32in) Smart TVs perfect for smaller spaces, all the way up to the feature-rich JB-65Q1811 QLED 4K UHD Smart TVs.
Every model offers easy access to all of the popular streaming platforms and seamless Freely integration for instant live TV access via Wi-Fi.
Importantly for trade partners, Mitchell & Brown’s entire seven-year warranty Freely TV range is sold exclusively through independent high street retailers, ensuring buyers receive a premium customer service experience.
The Mitchell & Brown Freely TVs are available now.