AliceMeridian Audio has announced a new partnership with Barco Residential, which will enable the AV manufacturer to offer installers in the UK the ability to access and specify Barco Residential’s Loki 4K DLP laser home cinema projector, which will be available later this year.
The new brand partnership will complement Barco Residential’s existing distribution channels into the UK market, which remain unchanged.
“We are keen to help our dealers provide authentic, premium quality and profitable home theatre experiences for their clients,” says Rayner Sheridan, Meridian’s director of marketing.
“Our partnership with Barco Residential now allows professional installers to access excellent quality projection technology, alongside our own high-performance audio, all supported by Meridian’s complimentary Design and Specification Service. Together, Meridian and Barco Residential can now provide the three key ingredients for a successful home cinema or media room installation.”
Meridian’s complimentary Design and Specification Service assists dealers in planning their project schemes as efficiently and accurately as possible; solutions from Barco Residential are now fully integrated into this service.
Meridian’s own home theatre in Huntingdon, Cambridgeshire, now incorporates a combination of Meridian and Barco Residential products.
“We are delighted to partner with Meridian,” says Tim Sinnaeve, head of Barco Residential. “As a leading British innovator of home audio solutions, Meridian shares our passion for creating the ultimate experience for our customers and offering technology of the highest quality. With Meridian on board as a distributor, we look forward to growing our presence in the UK market, and working together to provide the complete home theatre solution.”
Barco Residential products and technologies are custom-designed and built in Barco’s European Design Centres in Belgium and Norway. The range includes Media Series, Theatre Series and top of the range Cinema-at-home Series projectors.
For more information on the Meridian and Barco Residential brand partnership or to arrange a demonstration at Meridian’s Home Theatre, contact barry.sheldrick@meridian.co.uk.
