AliceAWE is inviting installers, manufacturers and the media to experience its new cinema room and to get up to date on various company developments and product updates.
“The event provides us with the opportunity to have more in-depth conversations with our dealers and demonstrate a range of new products,” says Stuart Tickle, managing director or AWE.
“The last expo was the official opening of Alexander House and the show apartment. Some of you will have noticed that there was one door that you weren’t allowed to open. The time has now come for you to step through and experience what we have been building.”
Using equipment from Denon and KEF, the cinema room boasts a Dolby Atmos surround setup.
The Denon AVR-X5200W AV receiver has been specified at the heart of a 7.5.4 Dolby Atmos layout, powering the KEF CI R series speakers.
The AWE team has also fitted Philips Dynalite LED lighting control, URC Total Control, as well as a projector and a screen into the room.
“The show apartment has attracted an ever increasing number of installers – many of which fit home cinemas – so we wanted to provide a space where they can bring their clients to demonstrate what can be achieved,” Stuart explains. “We have paid close attention to the specification of typical set ups and the room reflects this perfectly – albeit evolved to incorporate the latest sound format.”
The AWE Expo marks the launch of AWE exclusively distributing HEOS by Denon, the wireless multi-room sound system.
“Visitors to the event will be able to experience the superior quality for themselves,” says Stuart.