Daniel J SaitOptoma partners with AWE to expand availability of its latest 4K UHD and laser projectors across the UK custom install market.
Optoma has announced a new distribution partnership with AWE, bringing its premium projector lineup to more installers and customers throughout the UK. The agreement gives AWE access to Optoma’s latest home cinema innovations, including a new range of high-brightness 4K UHD laser projectors.
Optoma argues it is recognised globally as the number one brand for 4K UHD and DLP projection, and has developed a strong reputation for delivering immersive viewing experiences since 2000. The new partnership with AWE aims to strengthen the brand’s presence in the UK’s growing high-end AV and home cinema sector.
“Optoma is very thrilled to be partnering with AWE distribution,” says James Fitzgerald, B2C Sales Manager at Optoma, “This collaboration harnesses AWE’s unparalleled wealth of knowledge in the AV industry, making it a perfect match for our expanding range of home cinema projectors. Their state-of-the-art facilities provide the ideal environment to showcase our cutting-edge technology, and we are eager to see how this partnership will elevate our brand presence and market reach.”
As demand for big screen home entertainment continues to grow—especially in laser projection—Optoma’s portfolio is designed to meet the needs of today’s experience-driven consumers. With lamp-based models becoming less prevalent, the brand’s latest laser technology offers both performance and longevity.
“We are delighted to welcome Optoma and their home cinema projector range to our portfolio,” says Stuart Tickle, Managing Director of AWE. “Optoma offers an excellent product range, from value-driven solutions to premium home cinema models. Their latest technologies, especially in laser and ultra-short throw, bring true innovation to our dealers. We look forward to growing the brand together and delivering outstanding big-screen experiences to the UK market.”
Available now from AWE
UHZ68LV – Flagship 4K UHD Home Cinema Projector
- Dual-laser 4K UHD with 5000 lumens brightness
- 95% DCI-P3 colour accuracy
- Dolby Vision and HDR10+ support
- PureEngine Ultra motion and image enhancement
- Lens shift, 1.6x zoom and 360° installation flexibility
UHZ66 – High-Performance 4K Laser Projector at an Accessible Price
- 4000 lumens brightness with HDR and HLG
- True 4K UHD resolution
- Compact design with broad installation options
- Gaming optimised: 240Hz refresh at 4.4ms
UHZ58LV – 4K Home Projector (Coming Soon)
- Dual-laser 4K UHD with 3000 lumens brightness
- 91% DCI-P3 colour accuracy
- HDR10+ and Filmmaker Mode support
- PureEngine Ultra enhancement
- Lens shift, 1.6x zoom, and 360° flexibility
- WiSA SoundSend certified with Auto Low Latency Mode
AWE will also distribute a wider selection of Optoma’s short-throw and standard laser projectors, including solutions suited to simulation environments and compact AV spaces.