Daniel J SaitApex Audio Group has been created to offer a new model for premium and luxury audio sales, strategy and market development.
Apex Audio Group aims to redefine how premium audio brands achieve market success, offering a high-impact, strategic alternative to traditional distribution and sales models.
Founded by Andy Oattes, a recognised leader in high-fidelity and custom integration, Apex Audio Group says it provides brands with the expertise, execution and connections needed to gain traction in the premium & luxury consumer audio, AV and integration markets—without the constraints of legacy distribution frameworks.
Unlike conventional distribution models, this new initiative operates on an agile, consultancy-driven approach, working with brands in focused, high-intensity engagements. The model is built for brands that require strategic market positioning, commercial development and experiential brand storytelling.
The Future of Luxury Audio & Market Evolution
The group says it is actively shaping the next phase of high-fidelity audio, working with premium brands that recognise the shifting dynamics of the industry.
Andy Oattes, Founder, the new group says, “Luxury audio brands need a more strategic, streamlined path to market—one that connects them directly with the right dealers, who in turn engage the right consumers. Traditional distribution models often introduce friction, diluting brand value, focus, and momentum. Apex Audio Group removes these barriers, providing brands with the commercial strategy, execution, and industry expertise required to build strong dealer networks and drive sustained sales growth. We operate as a natural extension of the brand, ensuring its identity and vision remain intact while accelerating its market success.”
