StaffPPDS Global Product Marketing Manager Suzanne Racz shares her 20+ years’ experience as a leading figure in AV and offers her career advice for aspiring women in tech as EI celebrates International Women’s Day.
PPDS, the exclusive global provider of Philips Professional Displays, has remained a strong advocate for promoting equality and gender diversity in the workplace and has a proud record of supporting individuals – regardless of background, preferences, beliefs or indeed gender – for the betterment of the business and people’s careers.
Mirroring previous years, PPDS continues to experience positive trends in the number of women seeking to begin or advance their careers in the AV industry, while also seeing key members of the team excel in local, international and global management positions. As of IWD 2026, the ratio of women in its teams stands at 29%.
International Women’s Day
A much-valued talent at PPDS and in the AV industry, Suzanne Racz is now celebrating over three years in her role as Global Product Marketing Manager. With a career spanning more than 20 years, devoted almost exclusively to audio-visual and imaging solutions technologies, Suzanne is rightly regarded among her peers as a force for success in her field. She plays a central role in bringing together product managers, engineers, technology partners and solutions partners, as well as operations, marketing and more, to bring the portfolio of Philips Professional Displays to market.
With a CV that has seen her thrive at some of the world’s best-known brands, such as Cisco among others, Suzanne is also a qualified life coach, helping the next wave of talent find their path and succeed in their careers.
On International Women’s Day 2026, Suzanne shares some of her own career experiences and offers her advice to women seeking or advancing careers in the AV industry.
What was it that first attracted you to pursue a career in AV?
The AV industry drew me in because it sits at the intersection of technology, communication and human experience. It’s a dynamic and rapidly evolving space where innovation directly shapes how people connect, collaborate and learn.
In the beginning, how would you describe the representation of women in the industry and how has that changed today?
When I started in the imaging industry, female representation was rather low. It wasn’t unusual to be the only woman in the room. Today in tech, the numbers are still not balanced, but the shift is real. Companies like PPDS now have close to 30% female representation, and more women are entering technical, commercial and marketing roles than ever before. Progress is steady, even if the industry still has work to do.
Before joining PPDS, did you experience any obstacles or adversity in your career that you would put down to gender?
Not at all. Visibility and encouragement make a difference. All the companies where I worked in the past were working to create an inclusive culture.
At PPDS specifically, how would you describe the representation of women and how has this changed in the time you have been there?
PPDS has made meaningful progress. At 29% female representation globally, the company is ahead of some peers in the AV sector. In my time here, I’ve seen more women join across departments and be promoted into manager roles. The culture genuinely supports equality – not as a slogan, but as a practice. Indeed, in sales there has been a shift in some countries in particular, certainly in our DACH region with 45% women, in France with 50% women, and in the UK, which is now at 55% women. At our headquarters the ratio is even higher. For instance, in our marketing team we have over 80% women.
What do you enjoy most about being a leading member of PPDS and the AV industry as a whole?
AV technology shapes how people work and communicate, and being part of that evolution is energising. At PPDS, I greatly value the openness – the ability to collaborate, share ideas and help shape global product strategy. It’s not about who or what you are, we work as one team.
There have been a growing number of events and initiatives focused on women’s empowerment, such as those held at ISE and InfoComm. How do you feel about those?
They’re incredibly important. In an industry where women are still underrepresented, these events create visibility, community and momentum. They give women a platform, help build networks and signal to the wider industry that inclusion isn’t optional – it’s essential.
Likewise, events such as the Hackathon at ISE inspire the next generation to enter the industry. As sponsors of the Sustainability Track, we have been genuinely enthused by the number of young women taking part. And with engineering pathways in many industries inspiring more women to enter the field, the trend looks set to continue.
What would your advice be to women looking to advance their careers in the AV industry?
Be confident in your expertise, stay curious and don’t hesitate to take up space. Build relationships, seek mentors and keep developing your skills. Don’t hide in the shadows. Bring your perspective; it’s valuable.
Many initiatives today, like those held at ISE and InfoComm, are of course for people already in the industry. Do you think more should be done to encourage or at least help younger women understand the career opportunities available in the AV industry?
Many young women simply don’t realise how diverse the career paths can be. Indeed, speaking to many peers – male or female – people often fall into this industry by chance rather than setting out in that direction. Outreach to schools, universities and early career programmes would make a real difference. The earlier we show what’s possible, the more balanced the industry’s future will be. At PPDS we are focusing on these activities through initiatives such as the annual Hackathon at ISE, as well as offering opportunities for students and interns to gain experience with us around the world.
If you could speak to a classroom of young women today, what would your message to them be?
Technology needs your voice. Don’t let the current gender balance discourage you – let it motivate you. The AV industry is full of opportunity, creativity and innovation, and there is space for you to thrive and shape the future.