A cutting edge immersive experience based on Jeff Wayne’s Musical Version of The War of The Worlds, the all-time best-selling double album that terrified gener...
The International Data Corporation (IDC), a Chinese-owned analyst, has produced a report that claims that the augmented reality and virtual reality (AR/VR) mark...
Facebook has acquired Two Big Ears, a spatial audio technology company that will help the social network build an audio tool dubbed 360 Spatial Workstation...
Through the use of augmented reality technology and a 'magic mirror', Molton Brown transports customers across the world to help sell its high-end fragrance blends...
You’re in your local Ferrari showroom and you want to know which V12 engine your chosen supercar boasts under its bonnet, or how the car would look when dismantled, or with different coloured rims – we’ve all been there....
The market for interactive technology solutions appears to be growing at pace. What do you put this down to? AC: Pace of Growth. The massive acceleration of tec...
